Gold Bullion Pricing
Gold bullion pricing is sometimes confusing to new investors. Prices are generally quoted in terms of spot pricing, the amount of money required for an over-the-counter gold purchase via the London Market Bullion Association markets.
Gold spot price
Individual investors however cannot pay the spot price, as it is designed to benchmark price fluctuations and does not take into account creating the gold. Individuals will need to acquire their gold from either trading companies registered with the LBMA or registered banks. This usually means commission fees apply, particularly when purchasing gold from banks.
Gold retail price
Reputable bullion dealers are more likely to sell close to the spot price, making the “spread” smaller for the investor. The spread is the difference between the price you can buy, and the price you can sell.
This makes investment with a bullion dealer a much more economically sensible proposition. The Pure Gold Company prides itself on providing a buy back guarantee and buying back at prices above the spot price, offering overall spreads that are much less.
How to Invest
Whichever route you decide to take, many analysts agree that investing in precious metals is a wise move. Cash hasn’t beaten inflation but gold and silver certainly has.
Gold doesn’t have to be a one-off investment. Our Gold Saver offers you the opportunity to pay a small monthly fee and start getting having investment gold delivered to your home.
Follow our four step guide
Regardless of what type of bullion you’re after, we can help you to buy it, with all supporting certificates of authenticity provided. Our expert consultants will advise you on all available options and answer all your questions on how to buy gold bullion. When investing you’ll follow a four step process:
1. Consultation with experts from The Pure Gold Company on the best investment options for your needs.
2. Signing of a purchase order allowing The Pure Gold Company to purchase gold on your behalf.
3. Making a payment via bank transfer or personal cheque. For smaller orders we may accept credit or debit cards.
4. Choosing between delivery and storage of your gold.
The Pure Gold Company offers both secure storage in LBMA-approved Loomis International vaults and a fully tracked and insured delivery service if the client prefers to move their gold to their own location. All gold stored by The Pure Gold Company is fully allocated to the investor and is placed in segregated storage, making it easy to retrieve and sell.