Category: Press

hedge week: Gold bar sales up 600 per cent as no-deal Brexit looms

The associated feature The Pure Gold Company 29/08/2019 By hedge week The Pure Gold Company has seen a 632 per cent increase in people purchasing physical gold bars and coins over the last week, compared to the weekly average for 2019.  The firm says buyers are racing to secure the precious metal because they fear the combined effects...Read more >
Brexit Switch

Forbes: This Dirt-cheap Dividend Stock’s Share Price Is Flying! It’s Time To Buy In As Brexit Fears Worsen

The associated feature The Pure Gold Company 14/06/2019 By Royston Wild Polymetal International is a company whose share price outlook is looking pretty rosy for the coming days. A recent upsurge in gold-buying activity has driven the mining giant to 18-month highs in end-of-week trading, and more chubby rises could be just around the corner. I’ve mentioned before that both...Read more >
Brexit with graph

Wealth Advisor: Physical gold demand surges as political risks heighten uncertainty

The associated feature The Pure Gold Company 06/06/19 By Philippa Aylmer Over the last seven days, The Pure Gold Company has seen a 378 per cent increase in first time investors purchasing gold bars and coins compared to the weekly average for 2019. What’s more, there has been a 63 per cent increase in financial professionals and bankers investing in...Read more >
Close up of a gold bar Gold fails to cash in on trade war, but that may be changing

The associated feature The Pure Gold Company 15/05/19 By Dan Atkinson For an asset whose fans claim it as a source of clarity and strength, gold is proving particularly hard to read at the moment. Looked at one way, the pattern of recent months has been of a steady price decline. The low point of the last 12 months was back...Read more >
Gold bars on black background

Money Observer: As markets take a turn, investors flock to gold. Is this clever or foolish?

The associated feature The Pure Gold Company 14/05/19 Tom Bailey Hanging over markets is also the question of what comes next. Following the failure of the US and China to reach a trade deal, fear has spread throughout the markets that the trade war between the world’s two largest economies will not be coming to an end anytime...Read more >
Gold Bars and Graph

The Times: Is gold still a good investment?

The associated feature The Pure Gold Company 04/05/2019 By Mark Atherton The political and economic turmoil surrounding Brexit should have sent investors rushing for the safe haven of gold: the precious metal has traditionally been a reliable store of value. Yet, although the gold price rose by $61 to $1,317 an ounce the day after the EU referendum in...Read more >
Close up of gold bullion

Metro: Money: Going for Gold

The associated feature The Pure Gold Company 02/04/2019 By Rosie Murray-west WHEN the global outlook becomes really uncertain, many people turn to gold as the ultimate ‘safe haven’ asset. There was a 74 per cent spike in gold sales on the day of the postponement of the ‘meaningful vote’ on Brexit. Unlike currencies, no-one can print more gold, and the...Read more >
Rolls of Newspaper pages

Financial Times Adviser: Is cash king as Brexit looms?

The associated feature The Pure Gold Company 27/03/2019 By Saloni Sardana Mr Garg suggests: “Holding stocks and bonds would be the best strategy.” Mr Rees explains the main source of foreign currency exposure in portfolios comes from investment in foreign equity markets, and it is the more adventurous portfolios that usually have a higher allocation to foreign equity...Read more >
Piles of coins in front of graph on screen

The Motley Fool: Brexit watch: will this 6.5%+ yielder sink, or surge, in the event of no deal?

The associated feature The Pure Gold Company 17/01/2019 By Royston Wild Away from the backbenches of Westminster, there’s very few people who believe that a no-deal Brexit wouldn’t have a catastrophic effect on the domestic economy. The fear of a disorderly withdrawal from the European Union has already weighed heavily on the retail sector, for instance, with shock profit...Read more >
Newspaper Cuttings

International Adviser: Massive surge in gold demand ahead of Brexit vote?

The associated feature The Pure Gold Company 16/01/19 By Kirsten Hastings The pound has wobbled but shows little sign of a repeat of June 2016 The chief executive of a gold and silver investment company has reported a strong surge in demand from investors for physical gold, “as it was announced that Theresa May’s Brexit deal succumbed to the...Read more >
Don't Panic

How to Buy Gold & Silver

  • Consultation

    From one of our dedicated specialists to understand what products are available and relevant to you. The extent of consultation is driven by you and is a good opportunity to ask us as many questions as possible. We listen to your circumstances and are happy to provide tax efficient solutions.
  • Purchase order

    When you feel comfortable and confident and you’ve had all your questions adequately answered you are able to complete a purchase order which is your instruction to purchase metals.
  • Payment

    In order to lock in the price and complete your order you can transfer funds via bank transfer or personal cheque. For smaller orders we may accept debit or credit cards.
  • Storage and delivery

    You can either receive your gold via our complimentary Insured delivery service or have your gold safely stored within a London Bullion Market Association (LBMA) vault whereby your metals are fully allocated, segregated and insured by Lloyds of London.

Get started

Fields marked with an * are required

Why us

Reputable & fully accredited
Buy-back guarantee
Fully certified medals
Free delivery or storage
Investment focused
No hidden charges
5* independent review Read more >


    I decided to make my first tentative steps into investment in gold with the help of The Pure Gold Company due to the good reputation they have dealing with the less experienced investor such as myself. I feel their reputation is well deserved. I was kept informed, anything I didn’t understand was explained well. I have no reservations in recommending The Pure Gold Company to those looking to invest in gold or silver.
  • Sir Geoffrey Leigh - Property Entrepreneur

    I found The Pure Gold Company knowledgeable and trustworthy and in my opinion wouldn’t hesitate to recommend them
  • Annabel Bartfeld - Ambassador for Great Ormond Street Hospital

    These guys were patient and seemed to understand my situation well. They weren't pushy or salesy and gave me all the facts so that I could make my own decision. I was surprised at how straightforward they made the process and would certainly recommend The Pure Gold Company to anyone looking to invest in gold or silver
  • Oliver Shipton - Partner at Lee & Thompson LLP

    Having thoroughly researched the gold investment market I found The Pure Gold Company. They were knowledgable, transparent and kept it all very simple. My gold arrived the next day and I’m now discussing options for silver storage. I wouldn’t hesitate in recommending them...
  • Racheline Natalie Michaels - Director, Hexagon of Highgate Ltd

    A friend recommended The Pure Gold Company, as they have a reputation of assisting beginners, they were fantastic. They explained in detail how it all works and what options would best suit our circumstances. They guided us on timing and saved us 6% by waiting a couple of weeks
  • London Chamber of commerce and industry
  • RNS
  • british_numismatic_reverse_alpha1-e1401211458347
Gold/Silver Graph