CALL US
CALL US NOW
The Pure Gold Company
Ekomi Gold Seal

Awarded the
eKomi Gold Seal of Approval
98.9% positive reviews*

*Rating from February 2024

Discover all there is to know about buying gold for investment:

  • How to invest in gold
  • Timing and pricing considerations
  • Our Buy Back Guarantee

We provide tips on how to protect and grow your savings without paying tax on your gains.

Featured in

Trusted by Investors

Having sold my gold after purchasing them 3 years ago, The Pure Gold Company honoured their buyback guarantee. I checked all prices when buying and selling – they were by far the most competitive! I would continue to recommend.
Steve Riddell, electrician
They were very consultative in their style with me. To my surprise and delight, there was no Capital Gains Tax. They took it out of my hands, put it all together, arranged all the storage, all the documentation – it was really easy to do!
Andrew Morris – Ex Ceo Of Earls Court Olympia
PRICING – VERY REASONABLE

I was never pushed. Their pricing was very reasonable. I am so glad I did what I did.
Jimmy Nicou – Property Developer
I WAS TOTALLY SATISIFIED
They managed to address all concerns and I was totally satisfied. 5 stars!
Laura Delow – Financial Advisor
I took my first tentative steps into the gold market with the help of TPGC due to their reputation in dealing with less experienced investor such as myself. Their reputation is well deserved. I was kept informed and everything was explained well.
Charles Campling – Police Officer – Surrey Police Service
Having thoroughly researched the gold investment market I found The Pure Gold Company. They were knowledgeable, transparent and kept it all very simple. My gold arrived the next day…I wouldn’t hesitate in recommending them…
Oliver Shipton – Partner At Lee & Thompson Llp

A simple buying process that’s straightforward

1. Personal consultation


One of our dedicated specialists will work with you to answer any questions you have. We will identify which products are available / relevant to you and will benefit you most. The length of the consultation is down to you and is an opportunity to ask us as many questions as you like.

2. Instruction to buy


When you feel confident that you’ve had all your questions answered and you wish to proceed, you are able to complete an online purchase order, which is your instruction to purchase metals and will automatically create an account with The Pure Gold Company under your name.

3. Simple payment


In order to fund your account and lock in against the gold spot price and complete your order, you must fund you account via bank transfer to our nominated corporate bank account. All bank details will be sent via encrypted email and verified over the phone for your own safety.

4. Storage & delivery


We can either deliver your gold directly to you, via our complimentary insured delivery service, or you can choose to have your gold safely stored, in a London Bullion Market Association (LBMA) member vault, where your physical metals are allocated in your name and with full insurance provided.

Start growing your savings now by investing in gold


  • Completely tax free investment
  • Buy Back Guarantee
  • Gold increases in times of uncertainty
  • 2013 – 2023: 75.98% increase
  • Private investment (outside banking system)
  • Best performing asset over the last 20 years
  • Insured delivery and storage options