Frequently Asked Questions

Yes. Different types of gold have advantages over others. Some have tax advantages and are easier to liquidate, whilst others have less investment appeal and are harder to sell. Your circumstances allow us to offer guidance as to what might work better for you.

Yes you can. From 2006 the Government made it possible to purchase physical gold within UK Self Invested Pension Plans (SIPPs). If you wish to purchase gold within a SIPP, we are registered with a selection of SIPP providers who are able to offer a low cost service.

This is not yet possible.

Yes. Through our Gold Saver scheme you are able to set up a standing order for as little as £200 per month. You have complete flexibility to cancel, amend or change the standing order with no notice or penalties.

In order to secure your metals, you need to complete an online Purchase Order and make a payment.

We accept bank transfer, online transfer, cheques and card payments (for orders less than £5,000).

As soon as your funds clear in our account you will receive a confirmation email and a follow up call from your consultant.

Unless specified in advance the price is locked in as soon as your funds clear in our account.

There is no requirement to pay VAT on Investment Grade Gold (22ct or higher).

If you choose to have your physical silver delivered to you, you will need to pay VAT. If you have it stored, you will NOT have to pay VAT.

If you purchase £5,000 or more in one transaction or make several purchases totalling over £10,000 in one year, then we will need two forms of ID:
1) Passport/Driving License
2) Recent proof of address (3mth or less utility/bank bill). We need either originals or certified copies.
If your investment is smaller than these amounts, we do not require any ID.

Statement of Account – detailing what you’ve bought and at what price.
Certificate of Authenticity – A certificate confirming the purity and authenticity of all the gold/silver you have purchased.
Storage Agreement (if relevant) – detailing what is being stored for you and its location.

There is no requirement to pay VAT on Investment Grade Gold (22ct or higher).

If you choose to have your physical silver delivered to you, you will need to pay VAT. If you choose to have it stored, you will NOT have to pay VAT.

There is no Capital Gains Tax to pay on Investment Grade UK Coins – gold or silver.

Unlike purchasing financial securities or property, physical gold and silver are one of the only forms of private investment left today. You are able to leave gold to loved ones but we suggest you seek guidance from your accountant on how they could benefit.

The gold we sell is Investment Grade gold which is 22cts or higher. All gold bars bought or placed within a pension are 24ct gold (99.99 pure gold).
The silver we sell is at least 99.5% pure silver.

All gold/silver is independently checked by a team of numismatists, all bars have bar codes and all transactions are supported by a Certificate of Authenticity and Buy Back Guarantee.

We provide a Certificate of Authenticity for all orders regardless of value or frequency of orders.

Yes we do. All stored gold is vaulted at Loomis International, formerly known as Via Mat International.  The vault is London Bullion Market Approved (LBMA) and all your gold/silver is fully allocated and segregated with full insured provided.

In vaults at Loomis International, formerly known as Via Mat International. Middlesex, UK.

Yes, but notice needs to be given and there may be a fee of £100 to pay. This is to cover the additional security required by the vaulting team to accommodate your request.

Gold: 0.66% – 0.95% per annum
Silver: 1.4% per annum

All metals are 100% allocated & segregated – which means that all your gold/silver sits within its own vault separately from anyone else’s. It doesn’t sit on any entity’s balance sheet. You have full
legal title and ownership to your metal. All gold/silver is fully insured with no restrictions.

All you need to do is complete a metal movement form and within 24 hours we can arrange to have your metals couriered to your address, covered by our own insurance.

Because you have your own account with the storage vault and the gold/silver doesn’t sit on any company’s balance sheet, you are completely protected. Your storage agreement explicitly states
that in the event that we cease to exist, you are free to take receipt/delivery of your metals on production of valid ID.

At purchase we give you a Certificate of Authenticity and a Buy Back Guarantee. This means that we are obligated to buy your gold back from you and provide you with a means of instant liquidity. You simply complete a Sale Instruction and funds will be transferred back to your account within 24 hours.

This is completely up to you. However, if you inform us how long you want to hold your metals for then we will approach you prior to your end date with a reminder. We can also provide guidance on when might be a good time to sell based on your long-term strategy.

Yes. Your gold is recognised as currency all over the world. As such, you are free to sell to anyone.  Because you have a Certificate of Authenticity from a reputable and well known company, selling elsewhere is an easy process. You can sell to other dealers or online via eBay. We do not recommend buying through eBay, as gold is not authenticated and you don’t know who you are buying from.

You can sell within 24 hours.

Yes. We understand that sometimes customers leave their gold/silver to loved ones and will honour the Buy Back Guarantee, whoever inherits them.

Either bank transfer or cheque within 24 hours.

Unfortunately not. In the past this has created security issues. We can only guarantee the safe arrival of your metals, if they are delivered via Insured Courier.

We work with various companies including TNT, Royal Mail, and others.

Delivery is free on orders over £10k, otherwise its £8.

We will only deliver with your permission. You decide which dates and times work for you, and you will receive a tracking number via email.

Yes

All gold/silver delivered is fully covered under our own insurance and therefore we assume full risk whilst it’s in transit.

Completely. The Pure Gold Company is an established UK gold dealer, with over 15 years experience in precious metal investment. The Royal Numismatic Society and the British Numismatic Society. Our reputation is absolutely paramount and customer reviews are available for you to read before you get started. We encourage all our clients to leave independent reviews and to date we boast a five-star service from UK business leaders The Pure Gold Company was established in 2012 and has not had a negative review to date. We are featured in the press as a thought leader and can be seen in the FT, Daily Mail, Reuters, WSJ, Money Week, Observer, Guardian, Your Money and others. We encourage customers to start off with a small investment in order to gain confidence.

Yes. We are located at 1 Royal Exchange, London. Appointments must be made in advance – unfortunately, we cannot accommodate drop-ins.  The majority of our clients are happy to work with us remotely trusting in our reputation and accreditations.

Yes. We work with experienced investors and beginners alike and pride ourselves on offering tailored solutions, based on your goals and personal circumstances.

Yes. We are registered with the Information Commissioner and governed by the Data Protection Act (1998). Your details and transactions will be held in the strictest confidence.