Selling Your Gold or Silver?
Liquidate your gold and silver within 24 hours, whether you are an existing client or not
The Pure Gold Company are buyers of precious metals and regardless of whether you are a new or existing client, we will be happy to buy your gold or silver. We do not charge commission on selling but instead offer to pay the market rate for any gold coins or bars that are of interest to us. We will only buy 22ct gold coins or bars and can provide liquidity within 24 hours of registering your interest to sell.

The selling process
STEP 2 – We Offer a Price
Our team will give you a firm price for your metals, guaranteed for 24 hours regardless of any movement in the market.STEP 4 – Authentication & Payment
Your gold will be checked by our team of experts and funds are then transferred directly into your bank accountTypes of gold & silver we buy & sell
Sovereigns
Full UK Gold Sovereign
Half UK Gold Sovereign
Double Gold Sovereign
£5 (Quintuple) Sovereign
Half UK Gold Sovereign
Double Gold Sovereign
£5 (Quintuple) Sovereign
Britannia
1oz Britannia Gold Coin
1/2oz Britannia Gold Coin
1/4oz Britannia Gold Coin
1/2oz Britannia Gold Coin
1/4oz Britannia Gold Coin
Krugerrands
1 oz Gold Krugerrand
½ oz Gold Krugerrand
¼ oz Gold Krugerrand
1/10 th oz Gold Krugerrand
½ oz Gold Krugerrand
¼ oz Gold Krugerrand
1/10 th oz Gold Krugerrand
Maple Leaf
1oz Gold Maple Leaf
½ oz Gold Maple Leaf
¼ oz Gold Maple Leaf
½ oz Gold Maple Leaf
¼ oz Gold Maple Leaf
American Eagle Gold Coin
1 oz Gold American Eagle
½ oz Gold American Eagle
¼ oz Gold American Eagle
½ oz Gold American Eagle
¼ oz Gold American Eagle
Gold Bars (Umicore, Pamp, Credit Suisse, Heraeus, Comibar, Metalor)
1kg Gold Bullion Bar
500g Gold Bullion Bar
250g Gold Bullion Bar
100g Gold Bullion Bar
50g Gold Bullion Bar
1oz Gold Bullion Bar
20g Gold Bullion Bar
10g Gold Bullion Bar
5g Gold Bullion Bar
1g Gold Bullion Bar
500g Gold Bullion Bar
250g Gold Bullion Bar
100g Gold Bullion Bar
50g Gold Bullion Bar
1oz Gold Bullion Bar
20g Gold Bullion Bar
10g Gold Bullion Bar
5g Gold Bullion Bar
1g Gold Bullion Bar
Contact Us
we aim to respond to any questions you have within 3 working hours. If your enquiry is urgent or you would like to make a purchase call us on 0207 060 6902
Testimonials
Accreditations
CHARLES CAMPLING - POLICE OFFICER - SURREY POLICE SERVICE
I decided to make my first tentative steps into investment in gold with the help of The Pure Gold Company due to the good reputation they have dealing with the less experienced investor such as myself. I feel their reputation is well deserved. I was kept informed, anything I didn’t understand was explained well. I have no reservations in recommending The Pure Gold Company to those looking to invest in gold or silver.Sir Geoffrey Leigh - Property Entrepreneur
I found The Pure Gold Company knowledgeable and trustworthy and in my opinion wouldn’t hesitate to recommend themAnnabel Bartfeld - Ambassador for Great Ormond Street Hospital
These guys were patient and seemed to understand my situation well. They weren't pushy or salesy and gave me all the facts so that I could make my own decision. I was surprised at how straightforward they made the process and would certainly recommend The Pure Gold Company to anyone looking to invest in gold or silverOliver Shipton - Partner at Lee & Thompson LLP
Having thoroughly researched the gold investment market I found The Pure Gold Company. They were knowledgable, transparent and kept it all very simple. My gold arrived the next day and I’m now discussing options for silver storage. I wouldn’t hesitate in recommending them...Racheline Natalie Michaels - Director, Hexagon of Highgate Ltd
A friend recommended The Pure Gold Company, as they have a reputation of assisting beginners, they were fantastic. They explained in detail how it all works and what options would best suit our circumstances. They guided us on timing and saved us 6% by waiting a couple of weeks
Reviews
Gold/Silver Graph