The Pure Gold Company has seen a 683% increase in first-time investors purchasing physical gold bars and coins over the past seven days.
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Your Money: Gold demand soars 1,000% as investors fear coronavirus second wave
The Pure Gold Company, which buys physical gold and silver on behalf of private investors, saw a 987% increase in gold sales over the last seven days, compared to the weekly average over the last year.
Your Money.com: Gold prices hit seven-year high amid coronavirus fears
Josh Saul, chief executive of The Pure Gold Company, said: “Over 56% of the clients purchasing since the start of December are financial professionals, and they are deeply concerned about the effect this deadly disease might have on the financial markets.”
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